Turan Miah and other colleagues once employed in the ‘Rag Trade’ [tailoring in cloth and leather], observed that Bengali and Hindi video hire was far too expensive. At that time, there were only two other shops in this specialised market: one only offered audio, the other video cassettes.

In 1990, the co-operative diversified their range to include audio cassettes in addition to video. Today, with the introduction of new technology the co-operative stocks all formats.